Company Interview / HUB24 banking on organic growth

Key points:

Funds under management targeted to reach $148-$162 billion by FY27 Record inflows, including $15.8 billion in organic growth and major institutional deals Technology investment and ecosystem integration remain strategic priorities - Industry consolidation anticipated, but organic growth remains Hub24’s main focus

HUB24 (ASX:HUB) continues to demonstrate robust growth momentum, targeting platform funds under management between $148 billion and $162 billion by FY27. Andrew Alcock attributes the company’s outperformance to record inflows and a surge in new advisers and households utilising the platform.

For the 2025 financial year, HUB24 nearly doubled its after-tax profits to over $85 million, with $19.8 billion in total inflows, of which $15.8 billion was organic. Alcock points to the increasing demographic shift of Australians moving from accumulation to pension phase and highlights HUB24’s product flexibility as a key draw for advisers and clients.

Alcock notes that 98% of industry inflows this year went to just two major participants, with HUB24 capturing over half of this share. Recently, significant institutional inflows—$1.2 billion from EC2 and further contributions from ClearView—have helped boost funds under administration to $136.4 billion. While not the primary focus, selective institutional migrations add scale, though they require careful resource allocation.

Emphasis remains on ongoing technology investment, operational excellence, and building an integrated ecosystem for advisers and clients. Recent collaborations, such as an equity stake in Reach Alternative Investments, are designed to enhance platform capabilities. Alcock sees further market consolidation ahead but emphasises HUB24’s organic growth as the company’s priority.