Company Interview / SunRice serving up profits

SunRice Group's (ASX: SGLLV) Paul Serra states the company achieves a 4% increase, reporting just over $70 million in FY 25 results. He emphasises their disciplined approach in margin mix changes, focusing on branded products despite challenging market conditions.

Paul highlights international sales, with 60% of products sold overseas, and success in the Middle East where the SunRice brand thrives. Despite inflation, foreign exchange volatility, and competition in the Pacific, they prioritise innovation and cost efficiency over raising prices.

Paul outlines the 2030 growth strategy, targeting Australia, the Middle East, and the US. With a focus on microwave rice and snacking products, SunRice (ASX: SGLLV) aims to grow both top and bottom line next year, leveraging brand strength and manufacturing efficiencies.